Pay Per Click Networks

A pay-per-call network is a business which offers a system of communication which is built around the interaction between an advertiser and a publisher. The pay-per-call network enables a publisher to successfully drive relevant, targeted callbacks from an interested consumer to the right advertiser. This results in a high return on investment (ROI), as the publisher can then make profits from the leads generated by their advertisements.

To be more specific, a publisher can use multiple pay-per-click networks with their advertisements to achieve a higher return on investment (ROI) over a period of time, as well as increasing their revenue and profit. In addition to using multiple networks, publishers can also use these networks as the sales funnel, allowing the advertiser to “directly” sell their product or service to a particular demographic segment.

There are various different types of Pay Per Call Networks available to publishers; however, they are all designed to provide a similar goal – that is to provide a system in which advertisers can sell their products directly to a targeted audience. The following article focuses on two popular networks:

Google AdWords – One of the more popular and widely used pay-per-call networks, Google AdWords is a highly-used pay-per-click network within a number of websites. By utilizing Google’s free service, users are able to place advertisements on a variety of different websites, allowing them to place their ads on as many different sites as they want, and as many different keyword phrases as they wish – as long as the advertisement is relevant.

DoubleClick – The second most popular and highly-used pay-per-click network, DoubleClick is a very highly-used network among advertisers looking to promote their own websites and sell their products or services to an audience. The program is particularly useful for businesses that wish to generate a wide range of targeted advertisements; this means that they can use it to promote a website through various different types of advertisements that are relevant to a particular demographic. {e. Advertising through this pay-per-click network also allows businesses to track how many people have clicked on their advertisements, and who has visited the site through various different forms of search engines such as Google, Bing, Yahoo, MSN and others.

Both of these pay-per-click networks offer advertisers and publishers a number of different options and features that they can choose from. The most popular of these is the fact that both pay-per-clicks can be customised according to the advertisers’ needs, allowing for a specific audience to be targeted, rather than the general public. This makes the system very cost effective, as advertisers are no longer forced to pay for a broad reach audience. Furthermore, advertisers are also able to tailor their advertisements to fit in a more precise manner; in other words, advertisers can target the audience that they want to target and not only have them show up to their website, but to their specific keywords and phrases as well.